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Thursday, July 30, 2026Gaylord Area Chamber of Commerce Names Ashley Hutchens Executive Director
Gaylord Area Chamber of Commerce Names Ashley Hutchens Executive Director GAYLORD, Mich. —The Gaylord Area Chamber of Commerce Board of Directors is pleased to announce the appointment of Ashley Hutchens as the organization’s new Executive Director, effective July 2, 2026. Following a thoughtful leadership transition process, the Board selected Hutchens to lead the Chamber into its next chapter while continuing its commitment to serving the Gaylord-area business community. Hutchens has demonstrated
Thursday, April 02, 2026Building a Financial Safety Net for Your Otsego County Small Business
A study by U.S. Bank found that 82% of small businesses fail due to cash flow problems — not bad ideas or poor service, but financial fragility. Building a financial safety net means having enough cash, credit, insurance, and operational flexibility to absorb a hit, whether that's a slow quarter, an unexpected repair, or a forced closure. For business owners in Otsego County and the Gaylord area, where seasonal revenue swings can compress months of income into a short window, getting this foundation right
Tuesday, March 17, 2026Why Gaylord Businesses Are Leaving Press Coverage on the Table
The PRSA found that 75% of working journalists consult a media kit when researching a story — meaning if yours doesn't exist, a reporter covering Antrim County's tourism or dining scene will build your profile from search results instead. For businesses in a region that earns regional media attention for outdoor recreation and seasonal events, that's an opportunity worth protecting.What a Media Kit Actually Is A media kit — also called a press kit — is a pre-assembled package of brand assets and
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